ACTA Video Explores BIPOC Journey Experiences

ACTA has created a video of a current roundtable dialogue with some members of ACTA’s variety and inclusion working group and Canada’s journey and tourism sector.

“This video explores the tales of Black, Indigenous, or Peoples of Coloration (BIPOC) professionals’ experiences after they journey — and helps journey brokers study extra about BIPOC vacationers to boost a journey agent’s enterprise,” mentioned Avery Campbell, Director, Advocacy & Business Relations, ACTA.


1 / 4 of Canadians determine as BIPOC. By studying about BIPOC journey experiences, journey brokers are higher positioned to construct extra rewarding journeys and promote to a wider buyer base.

ACTA is dedicated to constructing a tradition of variety and inclusion internally and all through the business.

To reinforce journey brokers’ understanding and schooling, ACTA presents the Canadian Journey and Tourism business on-line Range and Inclusion coaching programs on its web site. ACTA Members obtain as much as 30% financial savings.

The roundtable panel is hosted by Avery Campbell, ACTA’s Director of Advocacy and Business Relations, and joined by:

– Alcindor Pierre, an impartial journey agent with The Journey Agent Subsequent Door

– Maureen Barnes-Smith, Vice President of Gross sales and Advertising and marketing at Distinctive Holidays

– Teresa Ryder, Director of Partnerships on the Indigenous Tourism Affiliation of Canada

You’ll be able to watch the panel dialogue video right here.